ABOUT THE challenge
The Nike Circular Innovation Challenge focuses on two distinct but connected areas for innovation.
DESIGN with grind IN PARTNERSHIP WITH
material recovery IN PARTNERSHIP WITH
Sustainable innovation is a team sport
Together we can achieve a circular future, where every molecule of waste—from manufacturing scrap to recycled shoes—is utilized in new products.
Since 1990, Nike has recycled more than 30 million pairs of shoes that have gone into new products like Nike Grind, creating more than 1 billion square feet of surfaces around the world.
We also lead the industry in using recycled polyester. In fact, for the fourth year in a row, Nike has been recognized as using the most recycled polyester in the industry, diverting more than 4 billion bottles from landfill since 2010.